Do you know “the numbers”?

When I started in this business in 1978, I would have to say in retrospect that real estate was a recreational sport and not a true profession.

Over these many years we’ve done a lot to change that thinking, but in the mean-time we’ve lost a lot of our savvy.

For those of you who go back as far as the 70’s, you know what it’s like to have a “rate book” with you.  You also knew how to qualify a buyer within a few bucks.

But as we were striving for “professionalism“, we were forced to give up a lot of our knowledge because of litigation fears.

Suddenly, we didn’t know what the payment would be any more.  Your Broker (via attorney) said that there was less chance of liability if the buyer was advised to talk to a mortgage person.

How professional would you consider your Dentist to be if he refereed to your canine tooth as “the pointy thing just off to the side.”

Why would a consumer want to work with any professional that constantly says “I don’t know, but I know who does.?”

It’s not that tough to know what’s going on if you try.